First cycle
degree courses
Second cycle
degree courses
Single cycle
degree courses
School of Agricultural Sciences and Veterinary Medicine
ANIMAL CARE
Course unit
COMMUNICATION SKILLS
AVP5072138, A.A. 2019/20

Information concerning the students who enrolled in A.Y. 2018/19

Information on the course unit
Degree course First cycle degree in
ANIMAL CARE
AV2378, Degree course structure A.Y. 2017/18, A.Y. 2019/20
N0
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Degree course track Common track
Number of ECTS credits allocated 2.0
Type of assessment Evaluation
Course unit English denomination COMMUNICATION SKILLS
Website of the academic structure https://www.agrariamedicinaveterinaria.unipd.it/
Department of reference Department of Comparative Biomedicine and Food Science
E-Learning website https://elearning.unipd.it/scuolaamv/
Mandatory attendance
Language of instruction English
Branch LEGNARO (PD)
Single Course unit The Course unit CANNOT be attended under the option Single Course unit attendance
Optional Course unit The Course unit is available ONLY for students enrolled in ANIMAL CARE

Lecturers
No lecturer assigned to this course unit

ECTS: details
Type Scientific-Disciplinary Sector Credits allocated
Other -- -- 2.0

Course unit organization
Period First semester
Year 2nd Year
Teaching method frontal

Type of hours Credits Teaching
hours
Hours of
Individual study
Shifts
Lecture 2.0 16 34.0 No turn

Calendar
Start of activities 30/09/2019
End of activities 18/01/2020
Show course schedule 2019/20 Reg.2017 course timetable

Syllabus
Prerequisites: Basic writing skills in English
Target skills and knowledge: This class is designed to teach undergraduate students in Animal Care to:
1) become aware of the communication processes, from the source to the public;
2) gain knowledge about science communication purposes, actors and models and develop a critical and informed approach to communication;
3) develop skills and strategies to communicate scientific concepts to target audiences using different tools and languages;
4) analyze and characterize different targets and understand their needs relative to purpose and context of communication;
5) critically read scientific writings and become able to communicate them effectively to the public;
6) understand the need to communicate appropriate information to a wider public audience and become able to report them through non-technical projects and communicative products;
7) recognize that compliance with ethical principles and its appropriate communication may contribute to the long-term trust and acceptance in scientific research from the general public.

Since the course will present many experiences in science communication, it will enable students also to understand the role of communication skills for professionals.
Examination methods: The exam result (qualified / not qualified) will be determined on the basis of practical assignments in class and a written exam to discuss them.
The practical project consists in the analysis of a scientific paper, its “translation” into outreach communication, the interview to the authors. Small groups of students will interview professors and researchers (by their own choice) and will produce a news that, theoretically, could be published as news in an outreach magazine. The exercise will be discussed individually in the written exam at the end of the course (90 minutes) and also shared in class with colleagues (public speaking ability).
Assessment criteria: Criteria of evaluations will be:
- knowledge of the topics discussed in class and in the bibliographic references;
- the critical and informed approach to communication projects in order to highlight weaknesses and strengthens;
- knowledge of the communication process, from the contents to the production of outreach materials;
- the practical skills to produce a news about a scientific topic;
- working in group ability.
Course unit contents: - science communication today: from the deficit model to the open science;
- visibility, outreach, awareness, engagement: purposes of communications related to the audience;
- format and tools for communicating science to the public: from journalism to events, from conferences to edutainment;
- focus on interviews and news: a practical approach to scientific contents learning by doing;
- scientific language for non-expert audience: use of jargon, metaphors, analogies;
- thinking and writing an engagement project for citizens;
- evaluation of the rigor of scientific claims and strategies for avoiding common misunderstandings and misinterpretations;
- case studies analysis of information that promotes understanding of ethical issues, good animal welfare, good science.
Planned learning activities and teaching methods: The class will present fundamental principles of communication, in lecture format (8 hours) and practice (8 hours). Class activities will be reinforced by in-class discussions, in order to stimulate the critical analysis of communication processes, and will be strengthen by a learning-by-doing approach. Furthermore small-group activities will stimulate the discussion and collaboration among students.
Additional notes about suggested reading: Materials will be uploaded in the Moodle Page of the course
Textbooks (and optional supplementary readings)
  • Laura Bowater, Kay Yeoman, Science Communication. A practical guide for scientists. --: Wiley-Blackwell, --.

Sustainable Development Goals (SDGs)
Quality Education Reduced Inequalities