First cycle
degree courses
Second cycle
degree courses
Single cycle
degree courses
School of Human and Social Sciences and Cultural Heritage
STRATEGIES IN COMMUNICATION.
Information concerning the students who enrolled in A.Y. 2017/18
If it is not your enrollment A.Y. go back to the home page

Degree course details
Degree course type Second cycle degree D.M. 270/2004
If0315
bring this page
with you
Degree course code IF0315
Activated in 2008/09
Year of degree course structure 2015/16
Class (Ministerial field of study code) LM-92 - Communication
Degree issued
Branch Padova
Language Italian
Degree course tracks Common track
Related degree courses --
Other degree courses within the same class    --

Degree programme regulations Regulations Rector's decree and regulations, issued on 31/05/2017 with RD n. 1848/2017
Annex 1 General description of educational activities
Annex 2 Study progression and proposed educational activities (course units, contact hours, credits, relevant subject areas, teaching-learning methodology, etc.)
Annex 3 Plans of studies (tracks) which do not require further approval by the Degree Course Council

Brief description of the degree course
Caratteristiche e finalità
Obiettivi specifici del corso sono l'acquisizione di conoscenze teoriche e la sperimentazione di esperienze pratiche che permettano ai laureati di analizzare i bisogni comunicativi in ambiti diversi; appropriarsi di competenze metodologiche per la stesura di progetti e l'individuazione di strategie adeguate per rispondere a tali bisogni; saper realizzare prodotti comunicativi come risultato dei processi di analisi e attuazione delle strategie individuate; acquisire la capacità di progettare ed eseguire ricerche interdisciplinari sui temi della comunicazione; padroneggiare, anche dal punto di vista teorico, gli strumenti informatici e multimediali necessari allo sviluppo di progetti comunicativi; acquisire un'articolata competenza di scrittura, anche tecnica; dominare una lingua dell'Unione europea oltre all'italiano e conoscerne una seconda.

Ambiti occupazionali
La laurea prepara alle attività di progettazione, ricerca e analisi in cui sono necessarie capacità di operare in modo autonomo nella gestione dei processi; ad esempio la professione di Analista nei centri di ricerca e negli osservatori che si occupano dell'analisi di prodotti e del monitoraggio di processi comunicativi complessi (sia quelli votati alla ricerca che quelli finalizzati alla fornitura di servizi a soggetti pubblici e privati). I laureati trovano impiego prevalentemente nell'area Comunicazione e marketing, riferita a tutte le attività di comunicazione pubblica, sociale e d'impresa, sia per le istituzioni pubbliche e gli enti no-profit, sia per le imprese private. Altre due destinazioni molto frequenti sono l'area Pubblicità e Informazione ed editoria. Figure professionali in evidenza sono il Responsabile comunicazione e marketing, che trova prevalentemente collocamento nel settore privato, e il Responsabile ufficio stampa, figura distribuita equamente tra settore privato e settore pubblico. Le altre occupazioni di rilievo sono: comunicatore d'impresa, comunicatore sociale, comunicatore pubblico, responsabile delle relazioni con il pubblico, technical writer, project manager, communication manager e organizzatore di eventi per l'area Comunicazione e marketing; account executive, account supervisor, strategic planner, media planner e copywriter per l'area Pubblicità; web content manager e web project manager per l'area Comunicazione web e ICT. Ulteriori opportunità di impiego si hanno nelle organizzazioni internazionali e nelle organizzazioni non governative, ma anche in aree meno consuete come Commerciale e vendite e Risorse umane.

Admission
Admission type Open access with admission requirements
number of non-EU students resident abroad 6
        of which Chinese ("Marco Polo" Programme) 4
Minimum number of pre-enrollments on which the activation of the Course of Study depends   --
Enrollment as a part time student yes
Fees Fees for A.Y. 2017/18
Admission notice    Admission notice for A.Y. 2017/18

Admission tests and pre-selections
Updated on 19/08/2017, at 07:30
Test Submission of applications Number of
applicants
of which applied as 1st choice
"Laurea Magistrale in Strategie di Comunicazione" dal 30/05/2017 al 28/09/2017 34 34

Course calendar
Show course schedule 2016/17 Reg.2015 weekly timetable
2016/17 Reg.2015 single teaching timetable
Show examination schedule --
Show final examination schedule --

Links
Ministerial websites Universitaly
Academic reference structures School of Human and Social Sciences and Cultural Heritage
Department of Linguistic and Literary Studies
Chair of the Degree Course Teachers' Council MARIA GRAZIA BUSA'

Course units available for each Academic Year of the degree course
Please note:
Here you can find the list of the course units provided for in your study plan, in order of year.
Click on "A.Y. 2017/18 details" to see the details concerning the course unit taught in A.Y. 2017/18.
Warning: there could be changes in the next Academic Years.
Is this link not available? It means that the course unit doesn't exist in A.Y. 2017/18: it will be taught for the first time in the next Academic Years.
Degree course track Course unit code Course unit name Credits Year Period Lang. Teacher in charge
COMMON SUP6075817 CINEMA AND NEW TECHNOLOGIES
A.Y. 2017/18 details
9 1st Year Second
semester
ITA DENIS BROTTO
COMMON LE02107108 COMMUNICATION PSYCHOLOGY
A.Y. 2017/18 details
6 1st Year First
semester
ITA LORELLA LOTTO
COMMON SUP6075879 COMMUNICATION STRATEGIES SEMINAR
A.Y. 2017/18 details
6 1st Year First
semester
ITA MICHELE CORTELAZZO
COMMON LE13104456 CONTEMPORARY ITALIAN LITERATURE
A.Y. 2017/18 details
6 1st Year Second
semester
ITA FABIO MAGRO
COMMON LEL1000464 FRENCH LANGUAGE
A.Y. 2017/18 details
9 1st Year Second
semester
ITA
COMMON LEL1000466 GERMAN LANGUAGE
A.Y. 2017/18 details
9 1st Year Second
semester
ITA ISABELLA FERRON
COMMON SUP7079539 GLOBAL LABOR HISTORY
A.Y. 2017/18 details
6 1st Year First
semester
ITA ANDREA CARACAUSI
COMMON SUP7079598 INTEGRATED COMMUNICATION
A.Y. 2017/18 details
9 1st Year Second
semester
ITA VITTORIO MONTIERI
COMMON SUP3051391 INTERNATIONAL COMMUNICATION
A.Y. 2017/18 details
6 1st Year Second
semester
ENG CLAUDIA PADOVANI
COMMON SUP4067357 INTERNATIONAL LANGUAGE LAW
A.Y. 2017/18 details
6 1st Year First
semester
ITA GIOVANNI POGGESCHI
COMMON LE01122421 ITALIAN WOMEN'S LITERATURE AND GENDER STUDIES
A.Y. 2017/18 details
6 1st Year Second
semester
ITA SAVERIA CHEMOTTI
COMMON LE01122618 LINGUISTIC METHODS FOR TEXT ANALYSIS
A.Y. 2017/18 details
6 1st Year First
semester
ITA MICHELE CORTELAZZO
COMMON LE04112676 MARKETING (ADVANCED)
A.Y. 2017/18 details
6 1st Year Second
semester
ITA MARCO BETTIOL
COMMON SUP6075801 NON VERBAL COMMUNICATION
A.Y. 2017/18 details
6 1st Year First
semester
ENG MARIA GRAZIA BUSA'
COMMON LE03101621 POLITICAL COMMUNICATION
A.Y. 2017/18 details
6 1st Year First
semester
ITA MICHELE COCCO
COMMON SUP6075818 PUBLIC RELATIONS
A.Y. 2017/18 details
6 1st Year Second
semester
ITA GIAMPIETRO VECCHIATO
COMMON SUP3051392 PUBLIC SPEAKING
A.Y. 2017/18 details
6 1st Year First
semester
ENG MARIA GRAZIA BUSA'
COMMON SUP6075799 RADIO, TELEVISION AND MULTEMEDIALITY
A.Y. 2017/18 details
9 1st Year First
semester
ITA ROBERTO REALE
COMMON LE03107418 SCIENCE OF PUBLIC OPINION
A.Y. 2017/18 details
6 1st Year Second
semester
ITA FABRIZIO TONELLO
COMMON SUP5073340 SERIAL NARRATIVE FORMS
A.Y. 2017/18 details
6 1st Year Second
semester
ITA ALESSANDRO FACCIOLI
COMMON LE01122488 SOCIAL COMMUNICATION
A.Y. 2017/18 details
9 1st Year First
semester
ITA MARIA CARLA BERTOLO
COMMON SUP7079557 SOCIAL NETWORK ANALYSIS
A.Y. 2017/18 details
6 1st Year First
semester
ENG
COMMON LEL1000465 SPANISH LANGUAGE
A.Y. 2017/18 details
9 1st Year First
semester
SPA JOSE' PEREZ NAVARRO
COMMON LE01122622 STATISTICAL METHODS FOR TEXT ANALYSIS
A.Y. 2017/18 details
6 1st Year First
semester
ITA ARJUNA TUZZI
COMMON SUP7079600 THEORY OF ARGUMENTATION
A.Y. 2017/18 details
6 1st Year First
semester
ITA ADELINO CATTANI
COMMON LE02122658 WEBSITE PLANNING
A.Y. 2017/18 details
6 1st Year Second
semester
ITA MARISTELLA AGOSTI
COMMON LE02121220 BUSINESS HISTORY
A.Y. 2017/18 details
6 2nd Year Second
semester
ITA
COMMON LE02122253 ENTERPRISE COMMUNICATION AND INNOVATION
A.Y. 2017/18 details
6 2nd Year First
semester
ENG

Other activities
Degree course track Course unit code Course unit name Credits Year Period Lang. Teacher in charge
COMMON SPL1004521 ENGLISH LANGUAGE WORKSHOP
A.Y. 2017/18 details
3 1st Year Second
semester
ITA MARIA GRAZIA BUSA'
COMMON LEM0019468 INTERNSHIP 1
A.Y. 2017/18 details
6 1st Year Annual ITA MARIA CARLA BERTOLO
COMMON LEN1037400 WORKSHOP ON COMMUNICATION TECHNIQUES 1
A.Y. 2017/18 details
3 1st Year Annual ITA MARIA GRAZIA BUSA'
COMMON LEN1037402 WORKSHOP ON COMMUNICATION TECHNIQUES 2
A.Y. 2017/18 details
3 2nd Year Annual ITA

Internships and traineeships
Degree course track Course unit code Course unit name Credits Year Period Lang. Teacher in charge
COMMON LEM0018443 INTERNSHIP 2
A.Y. 2017/18 details
3 1st Year Annual ITA MARIA CARLA BERTOLO
COMMON LEM0019380 INTERNSHIP 3
A.Y. 2017/18 details
3 1st Year Annual ITA MARIA CARLA BERTOLO

Final examination
Degree course track Course unit code Course unit name Credits Year Period Lang. Teacher in charge
COMMON SUP6076897 FINAL EXAM
A.Y. 2017/18 details
24   Annual ITA